Why do some companies enjoy accelerated and sustained growth in defiance of supply-chain glitches, rising inflation and political disruption? Are they just lucky? After analyzing 30,000 businesses and millions of...
A look at a select few companies and a comparison of Opportunity mindset vs Results driven mindset of leadership teams. Jamie Dimon is a classic example of Results driven mindset. Larry Ellison...
Disciplined vs Systematic mindset of leaders in a select list of companies. A sample of 22,500+ leaders (titles include Director, President and/or Chief). No wrong or right answer. Each company...
Things always change. It's always been that way. The 1st telegraph was likely more shocking to people than anything Elon says today. Today’s environment seems to be more conceptual in...
By Akos Tolnai and Christopher Skinner Go to market strategy was a stronghold, captained by marketing. The more you could spend on marketing or, in general, customer acquisition, the steeper...
This is a brief article describing customer desire vs viability and feasibility. Customer desires, they're unmet needs can be described as somewhere between low and high and shown on the...
I have been thinking about customers in terms of their motivation. You can connect that concept to their personality traits. One person’s personality might look at a ‘job to be...
When you look at the pathways to building new capabilities, solving product-market fit, jobs-to-be-done and ultimately growing your business, there are a few different pathways. Often the pathway of the...
There's a lot of talk about how to measure your business especially if you're pursuing product-market fit. You might be a startup or a company trying to (re)build a product....
Businesses, people and markets are always changing. As I read today, AirBnB has some struggles. What will they do to compensate for loss of revenue in late 2020? Do they...
Another way to describe it: Making predictions when data fails you. The really fast answer: when the rules are static and well described, the machine gets it. Example: IBM winning...
Here's some thoughts that might make sense. Step 1: Figure out who your leaders are and figure out what their mission and vision is. A lot of times we ‘hear...
There is a tremendous amount of documentation about Innovation and Product Market fit. What else can be said? For one thing, the customer. This is an area that is under...
In reference to the above, when you're going through this cycle the goal should be to learn more, have clear ideas that are based on quantifiable expectations of underserved needs. This allows you...
A well-run balanced scorecard process enables product-market fit to thrive. How? From Harvard Business School: What you measure is what you get. Senior executives understand that their organization’s measurement system...
Most projects I have worked on were successful because of Product-Market Fit was achieved. PMF worked because a great business operating system is in place. Performing product-market fit as a...
Businesses that spin-off value, whether it is in the form of investment stages or revenue have the terrible task of budget prioritization. This is a very delicate stage. Allocating funds...
Whenever you're researching a market by geography, there will likely be a limited set personality traits based on functional characteristics of your Market. For example, imagine doctors that live in...
The best way to figure out who buys your product is to go through the exercise of ‘jobs to be done’. This predicts why the customer buys in great detail. ...
Inspired by some of the conversations I've recently had, I thought I would share some insights related to this case study and how manufacturers are thinking about 2 problems they...