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Christopher Skinner

Driving creative ways to disruptive innovation

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Managing Yourself Cultivating Everyday Courage The right way to speak truth to power

February 1, 2020

Summary As an employee, proposing a change to the company boss can be terrifying. Knowing when the right opportunity to confront a problem in the workplace appears is just as scary. Those who challenge the status quo of the workplace risk their reputation and their jobs. Professor James R Detert…

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Customer data it’s not just a place to store ‘date of the past’

October 9, 2019

CRM has never been leveraged the way it should be. Not to get people to buy things they don’t want but to understand what customer wants and why they decide.  There is no way you’re going to make selling novel again. It’s old. It’s only a conduit at this point….

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ABOUT ME

Inventor of predictive personality trait software, search engine management software. People should have better choices.

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  • Business OS (28)
  • CRM (10)
  • Innovation (28)
  • Marketing (17)
  • Media Articles (13)
  • Personality (26)
  • Personalization (3)
  • Psycholinguistics (34)
  • Retail (7)
  • Security (14)
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OTHER POSTS

  • August 30, 2019

    Gardening in Iowa — a story of who you are is related to what you do

    I personally enjoy gardening. It’s relaxing and it takes away the stress and strain of high-pressure jobs without the risk of hurting yourself. I tend to be a daydreamer when I’m gardening, so I avoid dangerous tools that can cut off my hands. I don’t really want to read a…

  • December 4, 2020

    Does geography & profession impact personality?

    Whenever you’re  researching a market by geography, there will likely be a limited set personality traits based on functional characteristics of your Market. For example, imagine doctors that live in a certain region of the United States. I found that in discrete areas there were three primary traits of doctors…

  • December 8, 2020

    Building products with uncertainty – Do’s and Don’ts

    Most projects I have worked on were successful because of Product-Market Fit was achieved. PMF worked because a great business operating system is in place. Performing product-market fit as a framework or methodology alone is not enough. Having an underlying technology is critical to achieving and sustaining disruptive innovation and…

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Christopher Skinner

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