Christopher Skinner

Driving creative ways to disruptive innovation

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Managing Yourself Cultivating Everyday Courage The right way to speak truth to power

February 1, 2020

Summary As an employee, proposing a change to the company boss can be terrifying. Knowing when the right opportunity to confront a problem in the workplace appears is just as scary. Those who challenge the status quo of the workplace risk their reputation and their jobs. Professor James R Detert…

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Customer data it’s not just a place to store ‘date of the past’

October 9, 2019

CRM has never been leveraged the way it should be. Not to get people to buy things they don’t want but to understand what customer wants and why they decide.  There is no way you’re going to make selling novel again. It’s old. It’s only a conduit at this point….

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ABOUT ME

Inventor of predictive personality trait software, search engine management software. People should have better choices.

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  • Business OS (28)
  • CRM (10)
  • Innovation (28)
  • Marketing (17)
  • Media Articles (13)
  • Personality (26)
  • Personalization (3)
  • Psycholinguistics (34)
  • Retail (7)
  • Security (14)
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OTHER POSTS

  • September 2, 2019

    Performance management and people metrics

    Is the year-end review and yearly planning working for you? Startups and SMBs might not know what this is but big business does and it’s not working like it once did. This document talks about the fix but why is it not working? Things move too fast now. Management process…

  • August 30, 2019

    Jeep ownership in Iowa — why we buy Jeeps

    Should you focus on the entire state when selling Jeeps in Iowa? Jeep ownership density in Iowa and psycholinguistic trait density.

  • August 30, 2019

    Scientists identify 4 personality types

    On Sept 17th, Ben Guarino published an article called ‘Scientists identify four personality types’. This is valuable research into an important subject matter “In a report published Monday in the journal Nature Human Behavior, researchers at Northwestern University in Illinois identify four personality types: reserved, role models, average and self-centered. Social psychologists dispute…

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Christopher Skinner